Sunday, March 09, 2008

Cultural imperalism?

A Danish newspaper has - with its tongue stuck firmly in its cheek - accused Ikea of bullying Denmark and committing "cultural imperalism" by naming its low-value products after Danish towns. The story has been picked up by Business Week in the US and by the UK's Independent newspaper.

Interestingly, this seems to have kicked off a comments debate on Swedish daily Aftonbladet's website about returning the Skåne region to Denmark, 350 years after Sweden took control of it.

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